Section 15
Shorts
Whether Shorts belong on your main channel, how Shorts can test hooks and feed long-form, how to cut them from long videos, and how they pay.
Start this section 4 lessons · 10 min
- 1. Should Shorts Live on Your Main Channel? Why Shorts viewers often do not watch long-form, and how mixing them on one channel can hurt your long-form reach. 3 min
- 2. The Short → Long Funnel How to treat Shorts as ads for your long-form videos and use them to test a hook before expanding the winner. 3 min
- 3. Making Shorts From Long-Form How to pull standalone moments from long videos and add running on-screen text so the Short works with the sound off. 2 min
- 4. Shorts Monetization (Separate Pool) How Shorts are paid from their own pool at a much lower rate per view than long-form, and what that means for your time. 2 min
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